About us

Two founders whothink an agencyshould care.

hi, that's us ↓

We’ve both seen businesses pay every month for posts that look fine, reports full of numbers, and nobody who really knew what the business was about.

Froio Media started from a simple idea. When a business trusts you with its brand, you’re trusted with its reputation, its customers and a piece of its future. That deserves more than a content calendar.

So we built the studio around the people on the other side of the screen. Before we make anything, we want to know who your customers are, what they need and what would make them choose you. Then we look after them like they’re ours, because in a way they are.

Our clients’ customers are our clients. Everything else follows from that.

Bella Froio

Co-founder · Social & creative

When Weasy Pet, a Brazilian brand, entered the US market, it had sold about 2,000 products in six months. Bella took over its social media, and in her first month the brand sold more than 10,000. Sales kept growing from there.

She has led social strategy and a 1M+ follower creator partnership for a local service business, and works in the beauty industry today at DIOR Beauty (LVMH). What she learned everywhere: the brands that win are the ones that actually know the person holding the phone.

Artur

Co-founder · Strategy & paid social

Artur runs Facebook and Instagram advertising for local businesses: the tracking, the testing and the uncomfortable question of whether a dollar actually came back.

He cares about the part after the click. A great ad that sends people to a slow reply or a confusing offer isn't a win, so he looks at the whole path a customer takes, not just the campaign dashboard.

What we hold ourselves to

We treat your business like our own.

If we wouldn't post it, run it or say it for our own company, we won't do it for yours.

We take responsibility.

When something doesn't work, you'll hear it from us first, along with what we're changing.

Honest beats impressive.

No vanity metrics, no inflated reports, no promises we can't keep.

We're in it for years, not months.

The best work comes from really knowing a business. We work to earn that.

Start with a free customer's-eye review: we look at your social media the way your customers do, and tell you honestly what we see.

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